ArtsMatter delivers high-impact, media arts-integrated education to Los Angeles schools.

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ArtsMatter, a signature initiative of the LA Promise Fund, delivers high-impact, media arts-integrated education to Los Angeles schools—igniting creativity, boosting student engagement, and preparing young people for success in the creative economy. 

As a leader in media arts integration, ArtsMatter pairs standards-based curriculum with hands-on professional development to empower educators and transform classrooms. Our programs are designed to: 

  • Increase student engagement through dynamic, arts-integrated learning that supports cognition and retention 

  • Build teacher capacity with strategies that center creativity, curiosity, and joyful discovery 

  • Expand access to creative career pathways 

According to the Otis Report on the Creative Economy, 1 in 10 jobs in California is in a creative field—yet many schools are not equipped to prepare students for these opportunities. ArtsMatter is changing that by delivering culturally relevant, media arts programs that open doors to the industries shaping Los Angeles and the world. 

ArtsMatter offerings include teacher professional development, standards-aligned curriculum, in-school artist residencies, student showcases, and partnerships with leading cultural institutions and media companies. Our work equips educators to deliver relevant, equity-driven instruction that centers student voice and connects learning to real-world creative careers. 

Since its founding in 2012, ArtsMatter has served thousands of teachers and students across LA County, with a focus on low-income communities. Through initiatives like the federally funded Media ArtsMatter and Getty’s PST ART: Art & Science Collide, we foster innovative, cross-sector collaborations that reflect the rich cultural and creative potential of Los Angeles. 

One in 10 jobs in Los Angeles is in the Creative Economy.
— The Otis Report

Los Angeles is the world capital of media and entertainment, yet most LA County schools do not prepare students to take on jobs in these industries. ArtsMatter addresses these gaps by creating and sharing educational programming based in media arts to increase exposure and access to career pathways and equip students of color with the skills they need for success in the local creative economy.